In Semrush, keyword difficulty is represented by “KD%.' Most keyword research tools will show you an estimate of how competitive a keyword is to rank for (largely based on the competition of the first page of Google). If the keyword is too competitive for you to have a chance to rank for, it’s probably not worth targeting. In other words: it doesn’t matter if the keyword has sky-high search volume and is made up of 100% buyers. Well, considering we’re trying to choose keywords for SEO, it’s critical that you can actually rank for a given term. Your first step is to look at the keyword difficulty of the keywords that you’re analyzing. Now it’s time to get into the steps you can implement to find ideal SEO keywords for your business.

Have a decent amount of monthly searches.

You have a decent chance of ranking for.

And a thorough keyword analysis will ensure that you’re choosing keywords that: It’s a process to help you systematically identify keywords that are ideal for your specific SEO goals.Īs you know, choosing the right keywords can make or break your SEO efforts. Well, that’s where keyword analysis comes into play.

In fact, tools like the Semrush Keyword Magic Tool can generate literally thousands of keyword ideas in seconds:īut how do you know which keywords on this list are right for you and your business?

Why Is Keyword Analysis Important?įinding a large number of potential keywords is relatively easy. In this case, the keyword “does chai tea have caffeine” might be your best fit as it gets a decent number of monthly searches and isn’t super competitive. And your main goal with SEO right now is to drive traffic to your new blog.Īnd your list of potential keywords include:Īnalyzing those keywords can help you figure out which keywords you should target first. Specifically, keywords that match your current goals.įor example, let’s say that you run an ecommerce site that sells organic tea. In other words, keyword analysis helps you choose the best keywords for your current SEO campaigns. Keyword analysis is the process of evaluating and analyzing search terms in an effort to determine which keywords are ideal for an SEO campaign.įactors typically used to assist with keyword analysis include monthly search volume, level of SERP competition, and conversion potential.

Seo analyse keywords